Klap is an AI-powered video editing tool that turns long-form videos into short clips for TikTok, Instagram Reels, and YouTube Shorts. By analyzing video content through topic detection, emotional and tonal analysis, and visual recognition, it automatically identifies and extracts moments to create shareable content.
The platform works through a web-based interface where you can upload video files or paste YouTube links. Its AI technology handles automatic reframing with face tracking, keeping faces centered in the frame. It also generates captions with translation and dubbing capabilities in multiple languages. Users can customize fonts, colors, and frames to match their brand identity.
Content creators, social media marketers, podcasters, and Amazon influencers use Klap to transform their existing video content into platform-specific shorts. The tool provides virality scores for clips, trimming and resizing tools, and allows direct publishing to social media platforms.
Pricing starts at $23 monthly when billed yearly for basic features, with professional plans available at $63 and $151 per month on annual billing. Each tier offers increasing video upload limits, clip generation quotas, and additional features like 4K quality exports and AI dubbing capabilities. With over 1.5 million users, Klap has become a solution for creators who need to repurpose long-form content efficiently. You can test the service by processing one video with a watermark to see how it works.
Klap is the tool for content creators and marketers who need to transform long-form videos into social media clips without spending hours editing. This AI-powered video editor saves time by automatically identifying and extracting moments from your videos.
Klap is used across industries including education, marketing agencies, e-commerce businesses, and media companies where creating consistent short-form video content is essential for growth.
Klap has over 1.5 million users, but there's surprisingly little public discussion about the tool in typical review forums and social media channels. You'd expect to find more detailed user feedback on platforms like Reddit, ProductHunt, or video creator communities given its user base, but in-depth reviews remain scarce.
The lack of public feedback doesn't mean the tool has problems—it might just mean users are quietly getting their work done without much fanfare. The free test option with one video lets you try it yourself before paying, which is probably the best way to judge if it works for your specific content type and workflow.
Klap works best with talking-head videos like interviews, presentations, podcasts, and lecture content. While it can process other video types, its AI is trained to identify moments in speech-based content through topic detection and emotional analysis. If you're creating content where someone is talking to the camera, Klap will likely give you the best results. The tool is less effective for highly visual content like travel montages or gaming clips where the key moments aren't speech-driven.
How long does it take to process a video?Processing time depends on your video length and your internet connection speed. Most videos under 30 minutes are processed within 5-15 minutes. Longer videos of 1-2 hours might take 20-30 minutes. Klap handles the heavy lifting in the cloud, so you don't need a powerful computer. You can work on other tasks while waiting, and Klap will notify you when your clips are ready to review.
Can I customize the captions and text styles?Yes, you can customize your captions, but there are some limits. Klap lets you change font styles, colors, size, and positioning. You can also edit the text content if the auto-generated captions need fixing. The Basic plan offers fewer customization options, while Pro and Pro+ plans give you more creative control with additional fonts and text effects. Some users find the customization options more limited compared to dedicated video editing software.
What happens if Klap selects the wrong clips from my video?If Klap doesn't pick the best moments, you have full control to make changes. The tool provides an editor where you can review all suggested clips and manually select different moments from your original video. You can also adjust clip length, trim clips, or create entirely new clips from sections Klap didn't initially select. The virality scores can help guide you toward segments with higher engagement potential. While the AI does a good job for most content, the final decision about what to include always stays with you.
Can I use videos from YouTube or do I need to upload files?You can do both. Klap accepts direct video file uploads and also lets you paste YouTube links, which makes repurposing existing content much easier. You don't need to download and re-upload videos if they're already on YouTube. Just paste the URL and Klap will process it. This is helpful for podcasters and creators who already have long-form content published on YouTube and want to create short clips from it.



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