Hubspot- Features, Pricing & Use Cases

HubSpot, a preferred solution for over 216,000 customers in over 135 countries, is an AI-powered customer platform featuring a comprehensive suite of tools, resources, and integrations aimed at transforming the way businesses connect with their customers. At its core, HubSpot offers marketing, sales, customer service, content, operations, and commerce hubs that allow businesses to execute their strategies across various aspects all under one platform.

HubSpot's diverse range of tools include AI-powered marketing software that generates leads and automates marketing processes, sales software to build pipelines and close deals, and customer service software to scale support and drive customer retention. Plus, the platform also incorporates content marketing software for efficient content management and operations software to activate and manage data.

HubSpot’s standout features include its robust AI-powered tools distributed throughout the platform, allowing businesses to leverage modern technology in every aspect of customer interaction. Some of the other features that set HubSpot apart include Marketing Hub for creating efficient campaigns using automation and AI, Service Hub for scaling customer support, and the recently welcomed Clearbit tool for enriching contact and company data directly within HubSpot.

Integrations are also an important part of HubSpot's ecosystem, with over 1,500 leading apps and web services available to connect to the platform, facilitating a seamless customer management experience. HubSpot also provides a range of professional support and user resources, from 24/7 customer support and onboarding services, to free courses and certifications, to ensure users have all the help they need to grow better with HubSpot.


  • AI-Powered Customer Platform: HubSpot offers an all-in-one solution with all the software, integrations, and resources you need to connect your marketing, sales, and customer service, enabling you to grow your business faster.
  • Easy to Use CRM: HubSpot CRM is designed to be easy-to-use, helping businesses find and engage with sales prospects, create campaigns efficiently with automation and AI, and drive revenue with high-quality leads.
  • Solutions for Every Business: HubSpot provides tailored solutions for every business, whether you just need a basic free tool or a comprehensive premium software.
  • Integrations: HubSpot offers over 1,500 integrations to seamlessly connect your favorite tools.
  • 24/7 Customer Support and Additional Services: Additional support is available in the form of onboarding services, free courses and certifications, developer tools, and a dedicated HubSpot for Startups program.
  • Highly Rated Software: HubSpot is trusted by over 216,000 customers in over 135 countries and has been voted the top software in 318 categories.
  • Rich Resource Library: HubSpot offers abundant resources including blog posts, ebooks, guides, and free courses & certifications to help you stay ahead of the curve.
  • Variety of Products: HubSpot provides a host of product options including Marketing Hub, Sales Hub, Service Hub, Content Hub, Operations Hub, and Commerce Hub so that you can tailor your approach to your business needs.


  • Free version of HubSpot includes free tools for marketing, sales, service, content, operations, and commerce. It comes with a limited range of features and integrations.
  • Premium versions offer a wide range of features including marketing automation, sales CRM, customer service, content marketing, operations, and B2B commerce tools. They include powerful AI tools and the ability to connect with over 1,500 apps and web services. They come in "Professional" and "Enterprise" variants.
  • Pricing for the HubSpot Professional Marketing Hub starts at $800/month, which includes 2,000 marketing contacts, with additional seats starting at $45/month. Please note, a one-time Professional Onboarding fee of $3,000 is required. The HubSpot Enterprise plan starts at $3,600/month, which includes 10,000 marketing contacts, with additional seats starting at $75/month. Please note, a one-time Enterprise Onboarding fee of $7,000 is required.
  • HubSpot also offers special discount pricing for startups and nonprofits. Please contact HubSpot for eligibility and details.

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